

Gen E empowers people to take action on climate change in their daily lives.
Automatically donate to environmental nonprofits with every purchase.
ONE APP FOR ALL YOUR ENVIRONMENTAL PHILANTHROPY
Automate, track, manage, and feel good – you’re part of the climate solution.

SET IT & (DON’T) FORGET IT
Out of the gate, your automatic micro-philanthropy is set to give 1% of purchases to the Gen E Climate Fund – a no-brainer way to support climate solutions.
Customize these settings by rounding up the change, giving 20% of purchases or anywhere in between. We’ll take care of the rest and you can get back to living your best climate-friendly life, knowing that together we’ve got the planet’s back.


MAXIMIZE YOUR IMPACT
Take it up a notch and proactively build out your Environmental Portfolio to include additional nonprofits and quantifiable Spot Impacts like planting trees or cleaning up ocean plastic.
You can even make lump sum Spot Donations beyond your purchase-driven micro-philanthropy. 👊

EFFICIENCY REALIZED
Just as with your other finances, you deserve to seamlessly track your philanthropic activity over time. Your Gen E dashboard does just that. And to make tax-time a bit easier, we store your receipts and provide annual statements for tax deductions. Everything you need, all in one app.

TRUST THE PROCESS
Sometimes the research is the hardest part. We’ve done the heavy lifting by narrowing down a list of environmental nonprofits doing the most impactful, innovative, and scalable work. These high-performing orgs are working on everything from climate justice to conservation. Learn more about our vetting methodology here.
IN IT TOGETHER
We are a community of action-oriented citizens standing up for the planet, for each other, for the climate-friendly future we need. In your Gen E social feed, you’ll see all the positive climate action happening now. It’s an inspiring reminder you’ve got an entire community of climate heroes stepping up right alongside you. To the Earth!

WE GOT YOU
Donating via Gen E gives you privacy from solicitation. If you prefer, you can opt-in to sharing your name and email with your fave nonprofits. Most importantly, we will never sell your data – that’s just not (and never will be) our style.
Join Gen E, the easiest, most impactful way to live a more climate-friendly life now.
Sign up for email
Join Gen E, the easiest, most impactful way to live a more climate-friendly life now.
ONLY 3% OF AMERICAN PHILANTHROPY GOES TO THE ENVIRONMENT.
Source: Giving USA
LET’S CHANGE THAT.
