Gen E is the environmental layer that seamlessly fits into your current life. We’re the micro-philanthropy app empowering everyone to support a healthy planet, because ideal conditions on Earth mean ideal conditions in life.
The days of the tree-hugger stereotype are over. By making environmentalism and philanthropy accessible, Gen E is creating a new generation of environmentalists, and this time, everyone’s invited.
We Give, We Live
The simple, tax-deductible way to help our planet
Whether you’re enjoying a morning cup of coffee or a day at the beach, it’s all made possible by a healthy Earth. Pause to let that sink in. Most of us want to help keep this party going, so we’ve built the easiest, most efficient way to do it. The Gen E app automatically rounds up your purchases, and gives the spare change to planet-protecting orgs of your choice. It’s something positive you can do right now, and it won’t break the bank or your lifestyle.
We’re serious about making a positive impact on the planet. We’re also serious about living full lives while we’re here. Gen E keeps you updated on all things environmental, pop culture, and lifestyle from our discerning modern environmentalist perspective.
Sometimes the research is the hardest part. That’s why we’ve done the work for you to curate a list of trusted environmental nonprofits you can choose to support. We use a vetting methodology based on scientific studies, industry-leading charity evaluators, and financial records to make sure we partner with orgs doing the most impactful, innovative, and scalable work.
Women's Earth and Climate Action Network International
Surfrider Foundation
Mad Agriculture
The Ocean Cleanup
Northeast Wilderness Trust
One Tree Planted
5 Gyres
NRDC
Stand.earth
One Earth Conservation
Coalition for Rainforest Nations
Greenwave
Coral Reef Alliance
Billion Oyster Project
CLIMA Fund
Honnold Foundation
Indigenous Environmental Network
Broadway Green Alliance
Eden: People+Planet
National Forest Foundation
Rozalia Project
Yosemite Conservancy
Surfrider Foundation NYC
EDF
Climate Reality Project
Women's Earth and Climate Action Network International
Surfrider Foundation
Mad Agriculture
The Ocean Cleanup
Northeast Wilderness Trust
One Tree Planted
5 Gyres
NRDC
Stand.earth
One Earth Conservation
Coalition for Rainforest Nations
Greenwave
Coral Reef Alliance
Billion Oyster Project
CLIMA Fund
Honnold Foundation
Indigenous Environmental Network
Broadway Green Alliance
Eden: People+Planet
National Forest Foundation
Rozalia Project
Yosemite Conservancy
Surfrider Foundation NYC
Impact Areas
Give in your element
Not sure where to start with micro-philanthropy? Take a deep breath and think about what you love most about life on Earth. We’ve made it simple to see how the planet supports your passions. Just pick an element and start giving back.
⚽️ We’re teaming up with Vermont Green FC to showcase how it looks to be a modern environmentalist. Spoiler alert: it’s doing what you love through an environmental lens.
